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THE BUSINESS INTELLIGENCE PODCAST
- Adjusting Your Pricing Strategy in the Midst of Economic Uncertainty & Inflation May 19, 2022Rapid changes in price for everything from gas to groceries to intangible services are at the top of everyone's mind nowadays, whether you're a business owner or customer. This episode of the Business Intelligence Podcast breaks down some of the latest statistics and trends facing the global economy before diving into the challenges businesses are […]
- Creating Strategies for Meeting Your Customer Where They're At May 8, 2022Dr. Wang and Joey share some of the strategies they've seen perform best for clients. This episode includes real-life examples and offers specific next steps for growing your business efficiently, creating better channels to communicate with your customers, and best practices for positioning your company in the eyes of the consumer. In short, it's about […]
- Preparing Your Business for Times of Economic Uncertainty April 20, 2022In the midst of increasing inflation, a global conflict, continued supply chain issues, and other disruptive economic events, Dr. Wang and co-host Joey DiGangi examine consumer spending habits on non-essentials. The data show that spending on products and services that fall outside of areas like food, gas, or building supplies has decreased--meaning that many businesses […]
- Developing Cross-Channel Social Media Strategy that Improves Conversion April 11, 2022Running a coherent cross-channel social media strategy requires that you empower your marketing team to easily share a consistent brand message without complicating the marketing effort. Dr. Wang and Joey discuss best practices they've helped clients enact while diving into the new Business Intelligence Platform, a system our team has introduced to streamline content sharing, […]
- Discussing Inflation, Supply Chain Challenges, & Other Economic Issues February 28, 2022What's driving higher gas prices? How does inflation affect business opportunities? This episode shares Dr. Wang's perspective as an academically-trained economist on frequently asked questions related to issues that have been impacting businesses around the world. The episode ends with a call to adapt--encouraging businesses to strengthen their relationships with customers, suppliers, and other partners […]
- Preparing Your Digital Strategy for 2022 January 3, 2022Business Intelligence host, Dr. Wei-Chung Wang, and guest host + web design expert, Rohan Bandekar dive into the economic factors at play this holiday season and their impact on small businesses; as well as what companies can do to stay competitive in 2022. The short answer? Enhancing your digital workflow. The episode discusses the importance […]
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